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Podcast Clipping Agency

The podcast clipping agency that turns one episode into everywhere

Views delivered✓ verified

18B+ verified views delivered across the creator network.

Active clippers

The largest coordinated clipping network built for brands and creators.

CPM per 1,000 verified views

Enterprise-scale distribution without enterprise-level advertising costs.

Clips from one episode

We turn your recordings into clips built for distribution.

Podcast results

Podcast clipping campaign results: views and new listeners

View counts are where most clipping reports stop. This is what the clips did for the show itself, on the platforms where people subscribe and listen.

podcast platform

Riverside

Riverside: from clips posted to new Spotify followersRiverside podcast clipping campaign: 7,982 clips posted, 7.7M verified views, 50K+ TikTok and Instagram profile visits a week, 20K+ new Spotify followers a week.
  • Riverside, podcast platform: 7,982 clips posted
  • 7.7M verified views
  • 50K+ TikTok and Instagram profile visits a week
  • 20K+ new Spotify followers a week
  • 5x YouTube subscribers vs before the campaign
  • 500K+ views on Riverside's own YouTube Shorts

5xYouTube subscribers vs before the campaign

500K+views on Riverside's own YouTube Shorts

Billed on verified views. Full dashboards on your strategy call. See all clipping case studies

Clipper looking for paid campaigns? Apply to the network

Podcast campaign

Vibecon

clips posted
973
verified views
5M+

Clip format

  1. 1 episode
  2. Host + guest clips
  3. 7,982 clips across TikTok, Reels, Shorts, X
  4. 7.7M verified views
Podcast host recording an episode behind a studio microphone62,900+ clipper network
Podcast Clipping

What is a
podcast clipping agency?

A podcast clipping agency turns your episodes into short, native clips and distributes them across thousands of creator accounts on TikTok, Instagram, YouTube and X. In a podcast clipping campaign you pay per 1,000 verified views (a CPM), and Lumina runs it as a managed service across 62,900+ clippers.

Key takeaways

  • Short-form clips are the #1 way new listeners discover podcasts, so your episode shouldn’t live in one feed.
  • We split every interview into two clip tracks (host + guest), and the guest’s clips reach their audience too.
  • Distribution across 62,900+ creator accounts, not one channel you post from yourself.
  • Priced on reach at a custom CPM per 1,000 verified views, with a $5,000 minimum: far below the time-cost of doing it in-house.

Your podcast doesn’t grow
on audio alone

Most podcasters use each episode exactly once: upload it to the feed and move on. That’s the single biggest reason shows plateau. The audio is rarely the problem. Discovery is. New listeners don’t find shows by scrolling podcast apps; they find them when a clip stops them mid-scroll on TikTok or YouTube. Short-form clips now drive a large share of new-listener acquisition, and video-first shows grow far faster than audio-only ones, according to 2026 video-podcast data and HubSpot’s State of Marketing. Clipping fixes discovery, but only if clipping distribution gets the clips out at scale.

Podcast Clipping

Every interview is two content libraries

We clip the host and the guest as two separate tracks and run both through the 62,900+ creator network. When your guest shares their clips, your show reaches their whole audience with no extra recording required.

The host of a real episode, mid-interview

Host track

  • Your hottest takes & opinions
  • Your best questions & follow-ups
  • Your stories build your listener base
The guest of the same episode, from the opposite camera

Guest track

  • Your guest’s strongest insights
  • Packaged for the guest to share
  • Crossover to their whole audience (free)
Podcast Clipping

How a podcast clipping campaign works

Four steps, fully managed. See the full process →

  1. Step 01:

    You send the episode

  2. Step 02:

    We clip it: host & guest

  3. Step 03:

    62,900+ clippers distribute

  4. Step 04:

    You track & pay on views

You

Your latest interview, solo episode, stream or recording. One source is enough.

Podcast Clipping

A Fully Managed
clip engine for your show

You send the episode. We run everything else and you only pay for real views.

Clip production

Highest-retention moments cut, captioned and formatted natively for each platform.

20–40 clips from every episode

Host + guest tracks

Every interview becomes two clip libraries: yours and your guest’s to share.

2× the reach, zero extra recording

Network distribution

Posted across 62,900+ vetted creator accounts on TikTok, Instagram, YouTube and X.

18B+ views generated to date

Brand-safe review

Every clip reviewed and on-narrative before it goes live, with your show name and CTA.

100% reviewed before going live

Live dashboard

The most in-depth tracking in the industry: views, engagement and top hooks in real time, and the data stays yours.

You only pay for verified views

Ongoing optimization

We double down on the hooks and formats pulling the most new listeners.

Winning hooks get scaled
Podcast Clipping

We tune the
clip strategy to your niche

What makes a clip land is different for every category: here’s how we cut for yours.

Business & startups podcast clips

Business & startups

Contrarian takes, failure stories and real revenue numbers travel furthest.

Finance & investing podcast clips

Finance & investing

Stats that break assumptions get saved and rewatched.

Health & fitness podcast clips

Health & fitness

Protocols and myth-busting moments drive the strongest engagement.

Comedy & entertainment podcast clips

Comedy & entertainment

It lives or dies on the cut. Our clippers read the rhythm of a bit.

Self-help & mindset podcast clips

Self-help & mindset

Specific, actionable frameworks beat generic inspiration every time.

Tech & AI podcast clips

Tech & AI

Predictions, tool breakdowns and founder stories pull a hungry audience.

Sports & culture podcast clips

Sports & culture

Hot takes that pick a side generate the comments distribution feeds on.

True crime & interview podcast clips

True crime & interview

Revelation moments and tension are the clip windows that convert.

Podcast Clipping

Managed network vs an AI tool vs an in-house editor

FeatureLumina (managed network)AI clip toolIn-house editor
Who distributes it62,900+ creator accountsYou post it yourselfYour one channel
Reach per episodeThousands of fresh audiencesYour own followingYour own following
Host + guest tracksBuilt inManualIf you brief them
Effort from youSend the episodeOperate the tool + postManage the editor + post
Cost modelOn reach (Custom CPM)Tool fee + your timeSalary / per-clip + your time
Reach after postingCompounds across accountsCaps at your audienceCaps at your audience
Verified views
1.8B+Stake
248M+OKX
164M+Wispr Flow
98M+Theo Von
7.7MRiverside
5M+Vibecon

Your next episode could be live across thousands
of feeds this week. Let’s map it.

Book a Strategy Call
Cover art for a real episode clipped by Lumina
Viewsacross shows and brands.
Built on 18B+ views

Built on 18B+
views of distribution

Rated 5★ on Clutch. 10+ Fortune 500 clients.

Our network has delivered 18B+ views across shows and brands. We’ve worked with 10+ Fortune 500 companies and provide the most in-depth tracking in the industry. We’re rated 5★ on Clutch.

A proof point: Humanity Protocol spent months on one product-launch video. On their own socials it did 1M views, and across the 4,000+ clips we got them, it did 57 million views, and it’s still getting views today, 3 months after release.

Podcast Clipping

What brands get

5.0 rated on Clutch

“We aimed for at least 10 million views within a month, and they hit the mark by the end of the third week.”
Social Media Manager, Nexus Media · ★ Verified on Clutch

We take on a limited number of shows each intake so every one gets real distribution rather than a queue. Every episode you publish without clips is a week of discovery your competitors’ shows are capturing instead.

Podcast Clipping

What podcast clipping costs

Lumina is priced per 1,000 verified views; paid ads per 1,000 impressions. Paid social averages about $4–$9 per 1,000 impressions (2025: TikTok $4.09, YouTube $7.05, Meta $8.32, Snapchat $8.78). Source: Gupta Media, Social Media Ads Cost 2025.

Campaign minimum

$5,000

Quoted per campaign

Your campaign budget$5K
Estimated verified views at an illustrative CPM1.2M – 2M
Same budget on paid social: impressions at $4–$9 per 1,000569K – 1.2M

Every campaign includes

  • Clip production, 9:16 + captions
  • Live performance dashboard
  • Viewbot detection + verified views
  • Weekly optimization
  • No long lock-in
Same budget on paid ads
$5K
  • TikTok Adsnow
    1.22M impressions

    $5,000 at $4.09 per 1,000

  • YouTube Adsnow
    709K impressions

    $5,000 at $7.05 per 1,000

  • Meta Adsnow
    601K impressions

    $5,000 at $8.32 per 1,000

  • Snapchat Adsnow
    569K impressions

    $5,000 at $8.78 per 1,000

Impressions, seen or not · average CPM, Gupta Media 2025

Lumina pricing

Custom CPM

per 1,000 verified views

  • QuotedPer campaign
  • You pay forVerified views only
  • Paid social, for comparison$4–$9 per 1,000 impressions
Rhys McKay, Founder & CEO of Lumina Clippers
Get your exact quoteRhys McKay, Founder & CEO
Book a call

And we’ll map clip volume and projected reach to your publishing schedule.

Illustrative estimate: views = budget / CPM × 1,000, over illustrative CPM inputs, not Lumina's price. Your exact CPM is quoted per campaign on a call. Paid social is per 1,000 impressions, not verified views (2025 averages, Gupta Media, Social Media Ads Cost 2025).

Podcast Clipping

Who it’s for and who it isn’t

A good fit if

  1. You publish long-form episodes (interviews, solo, streams): 20+ minutes each.
  2. You want new-listener discovery at scale, not just clips for your existing feed.
  3. You'd rather send an episode than operate a tool or manage an editor and post yourself.
  4. You want to pay on real reach, not a flat retainer regardless of results.

Not a fit if

  1. You only want one clip edited. We run ongoing distribution, not one-off edits.
  2. You have no recorded episodes yet. There has to be a source to clip.
  3. You need instant direct-response sales. Clipping builds discovery and audience first.
FAQ

Everything you need to know

A podcast clipping agency turns your episodes into short native clips and distributes them across creator accounts on TikTok, Instagram, YouTube and X. We run it as a managed campaign across 62,900+ clippers, so each episode reaches far beyond your own following.

A typical episode yields roughly 20–40 clips depending on length and content; interview episodes produce more because we clip the host and guest as two separate tracks.

Yes. Every interview becomes two clip libraries: host clips that build your brand, and guest clips packaged for your guest to share with their own audience, which exposes your show to their followers for free.

Clips are now the main discovery path for new podcast listeners. A clip that performs on TikTok or Shorts puts your show in front of people who'd never have found it. For Riverside, clips drove 20K+ new Spotify followers a week and 5x YouTube subscribers. Every clip carries your show name and a CTA to the full episode, and you track downstream listens on your own analytics.

Yes. For Riverside, a podcast platform: 7,982 clips posted, 7.7M verified views, 50K+ TikTok and Instagram profile visits a week, 20K+ new Spotify followers a week, 5x YouTube subscribers vs before the campaign and 500K+ views on Riverside's own YouTube Shorts. Full dashboards are shared on the strategy call.

An AI tool cuts clips, then stops. You still post them yourself from one account. We're a fully managed clipping service and distribute your clips across 62,900+ creator accounts, so they actually get seen. Distribution is the part that drives growth.

TikTok, Instagram, YouTube and X, each with format-specific clips, hooks and captions, not one identical clip reposted everywhere.

Yes. The network scales with your schedule: whether you publish weekly or several times a week, each new episode gets clipped and distributed, so your distribution footprint compounds over time.

Interview shows, solo shows, business and creator podcasts, and media networks across niches like business, finance, health, comedy, tech, sports, self-help and true crime.

Fast. From our call to clips distributing takes 24–72 hours once we have your content, goals and brand guidelines. Book a call for a timeline tailored to your show.

Lumina prices every campaign on a custom CPM per 1,000 verified views, quoted per campaign, with a $5,000 minimum, scoped free on a CEO strategy call. Final budget depends on clip volume and how many episodes you run. Book a call for exact numbers.

Apply on the clipper application page; this page is for shows and brands buying a podcast clipping campaign.

Ready to turn your content into real growth?

Stop guessing what works. Let’s turn your podcast into consistent reach, new listeners and growth you can actually measure.

Podcast resultsVerified views
98M+Theo Von1,000 videos
7.7MRiverside7,982 videos
5M+Vibecon973 videos
Rhys McKay
The Growth Session
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Rhys McKay, Founder & CEO of Lumina Clippers

Rhys McKay · Founder & CEO

Written by the Lumina Clippers Team

Campaigns led by Rhys McKay, Founder & CEO of Lumina Clippers, the team behind 18B+ views across a network of 62,900+ clippers across podcasts, crypto, AI/SaaS and founder brands.

About the team →

Rhys McKay, Founder & CEO of Lumina Clippers
All information on this page is fact-checked and kept up to date.